Want More Bookings? Be the Photo Assistant Photographers Count On
Landing a job as a photo assistant is a great opportunity. Keeping that spot takes more than knowing where the light stands go. The best assistants bring preparation, focus, great energy, and an attitude that makes everyone’s job easier.
If you want to stand out and become the person photographers keep calling back, here is what you need to know.
Communicate Like a Pro
Good communication is one of the simplest ways to stand out, and one of the most common reasons assistants lose opportunities.
When you are being booked, remember that the project producer or photographer is juggling schedules, client needs, crew availability, and shoot details. Responding to scheduling requests quickly is critical. Delayed replies to holds and booking emails can easily cost you the job. Aim to reply the same day, even if it is just to say, “Got this, I will confirm shortly.”
After the shoot, the same rule applies. Send your invoice promptly and include all project details, such as the shoot date, location, hours worked, and any expenses you are billing for, so there is no confusion later.
We pay our assistants within 3 business days of receiving the invoice, because we assisted for years before becoming professional photographers ourselves. We know how important fast, reliable payment is. However, be patient with your photographers. Typical payment terms in this industry are net 30 days. It is a good practice to send a friendly reminder to your photographer a few days before the invoice is due. Also, be sure to make your payment terms clear in your initial invoice settings.
Photographers and producers remember assistants who are easy to book, communicate well, and handle the business side of things professionally. It builds trust and increases your chances of being hired again.
Know Your Gear
It is the responsibility of the photographer and the crew to make sure you are up and running the first time you start working with that team. However, it is absolutely in your best interest to do your homework in advance.
Find out what camera systems and lighting gear the photographer typically works with. There are many excellent resources online, including YouTube tutorials, lighting guides, and product manuals. Take the time to learn the fundamental principles of how this gear works.
You do not need to be an expert on every brand or modifier, but having a strong fundamental understanding will help you contribute confidently from day one. The more prepared you are, the more valuable you will be on set.
Dress to Blend In
When it comes to wardrobe, simple is best. You want to be professional, comfortable, and invisible to the camera.
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Black clothing is always the best choice. It looks professional and keeps you from becoming a distraction in reflective surfaces or behind-the-scenes shots.
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Wear comfortable shoes. You will be on your feet all day.
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Skip bright colors, logos, or busy patterns.
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Keep accessories minimal and functional.
When in doubt, ask yourself, “Will this help me blend in with the crew?” If the answer is yes, you are on the right track.
Think Like Part of the Team
Yes, you will move lights and haul gear, but the assistants who get noticed, and rebooked, do more than that. They think like a teammate.
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Anticipate what the photographer or crew might need next.
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Pay attention to the whole set. Is a cable becoming a hazard? Does a reflector need a hand? Is a light drifting?
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When you finish one task, look for the next thing that can be done. There is always something that can be done. Be proactive and stay engaged
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You also need to move quickly and anticipate the photographer’s next move. Be ready with what they need before they even have to ask.
One simple rule: If the photographer is standing and working, you should be too. Stay active, stay engaged, and stay helpful.
Bring Great Energy
Being a great assistant is not just about the gear. It is also about the energy you bring to the team. Shoots can be long, unpredictable, and sometimes stressful. A positive, can-do attitude makes a huge difference.
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Keep your energy up and your tone supportive.
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Stay patient, even if the day runs long or if plans change.
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Handle challenges with a smile and steady focus.
People remember how you make them feel on set. Positive energy leads to repeat invites.
Represent the Team Professionally
Remember, you are representing the photographer and the entire crew, especially when interacting with clients.
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Be friendly, polite, and approachable.
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Keep the conversation with the client professional and brief. Do not try to build your own connection during the shoot. Stay focused on assisting.
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Let the photographer handle all client-facing communication.
We work on a wide range of corporate event photography, business photography, and headshot projects where client privacy and professionalism are a priority. Before taking any photos on set or posting anything to social media, always check with the photographer first. There may be privacy concerns or copyright restrictions that must be honored. Never assume you can share behind-the-scenes content without clear approval. A thoughtful, discreet assistant is always appreciated.
Learn Every Time You Step on Set
Every assignment is an opportunity to grow. Pay attention, take mental notes, and ask thoughtful questions when appropriate.
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Watch how the photographer works with clients and directs the team.
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Observe lighting choices and setups. Learn what works and why.
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Keep a small notebook where you jot down lessons and ideas after each shoot.
The more you learn, the more valuable you become.
Final Thoughts
Photographers are not just hiring technical help. We are looking for people who make the day run smoother, support the team, and bring great energy to our shoots.
Photo assisting is exactly how I started in this industry. I assisted for several years, working with multiple commercial photographers across Chicago. I supported shoots ranging from product and food photography to large-scale advertising campaigns. The lessons I learned along the way have been invaluable. They were not just about lighting or gear, but also about professionalism, teamwork, and client relationships.
You can take these assisting opportunities as a way to grow your network, grow your skills, and build your confidence. The more you invest in each assignment, the more doors it will open for you.
And if you are looking to be part of the team and part of our awesome crew, get in touch with us. We are always looking to add to our incredible team of talented, professional assistants.